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Location : HOME > Report > Marketing/Advertising The Snapchat Report: Winning At Media and Marketing in a Mobile-First World Publisher Futurescape Date 2015-06 Quantity 59 pages Type Report Price PDF Single User : ￡1,450 PDF Corporate : ￡3,600 Print Table of Contents 1. EXECUTIVE SUMMARY 2. NEW RULES FOR MEDIA IN A MOBILE-FIRST WORLD 3. SMARTPHONE APP TRANSFORMS INTO WORLDWIDE MEDIA PARTNER 4. SNAPCHAT DISCOVER: A NEW MOBILE MEDIA DISTRIBUTION PARADIGM 5. SNAPCHAT ENTERS GLOBAL TV AND MEDIA DISTRIBUTION 6. TV BROADCASTERS AND SHOWS EMBRACE SNAPCHAT 7. PRODUCING ORIGINAL VIDEO CONTENT FOR DISCOVER 8. INNOVATING THE FUTURE OF NEWS FOR MOBILE 9. ANALYSIS: SNAPCHAT’S BRAND ADVERTISING BUSINESS MODEL 10. SNAPCHAT’S NEW MOBILE ADVERTISING PRODUCTS AND THEIR EFFECTIVENESS 11. CASE STUDIES: MAJOR BRAND AD CAMPAIGNS 12. KEY DATA 13. COMPANY TIMELINE AND MAJOR DEVELOPMENTS

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