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Summary
This report presents the findings from a survey of 1,109 small enterprises regarding their Information & Communications Technology (ICT) investment trends. The survey investigates how small enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.
Key Findings
• Kable’s survey shows that small enterprises are increasing their investment in ICT software by (X%), compared to 2013, and reach (X%) in 2014.
• In 2014, X% of small enterprises are planning to increase their ICT expenditure in security.
• Kable’s survey reveals that while X% of organizations favor buying technologies directly from suppliers, X% prefer to buy them from local resellers.
Synopsis
This report presents the findings from a survey of 1,109 small enterprises regarding their Information & Communications Technology (ICT) investment trends. The survey investigates how small enterprises currently allocate their ICT budgets across the core areas of enterprise ICT expenditure: hardware, software, IT services, communications, and consulting.
The report illustrates the core technologies enterprises are investing in, including security, enterprise applications, business intelligence, and cloud computing. The survey also highlights the approach adopted by small enterprises to purchase technology. Through Kable’s survey, the report aims to provide better insight to ICT vendors and services providers when pitching their solutions to small enterprises.
In particular, it provides an in-depth analysis of the following:
• Understand how ICT budgets are set to change in 2014 in terms of their overall size.
• Appreciate how IT budgets are allocated across the core elements of IT spend, including hardware, software, services, communications, and consulting.
• Learn how IT money is being spent in areas such as the data centre, applications, IT management and the network.
• Gain an understanding regarding which ICT functions small enterprises are interested in outsourcing.
• Identify small enterprises’ investment priorities based on their budget allocations across core technology categories such as security, enterprise applications, business intelligence, and cloud computing.
• Learn about the drivers that are influencing small enterprises’ in each technology category.
• Establish how small enterprises’ IT budgets are currently allocated across various segments within a technology category.
• Gain insight into how small enterprises plan to change their ICT budget allocations across various segments within a technology category.
• Understand the vendor mindshare for various core and advanced technology categories.
• Provides insight into small enterprises’ preferred buying approaches.
• Comprehend the business and IT objectives that small enterprises are looking to achieve through their IT investment strategies.
• Understand the factors that are influencing small enterprises’ decision to select an ICT provider.
Reasons To Buy
• This report will help readers to understand how the small enterprises’ ICT landscape is set to change in 2014.
• Gain a view as to how ICT money is being allocated in your target audience.
• The report covers a detailed breakdown of the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications and consulting.)
• The report will help users to gain a view of the current strategic objectives of small enterprises.
• The report will provide a detailed breakdown of the opportunities within selected technology categories (security, enterprise applications, business intelligence, and cloud computing).
• Understand the factors that are influencing small enterprises’ decision to select an ICT provider.
• Gain a view as to the business and IT objectives small enterprises are looking to achieve through their ICT investment strategies.
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