Smart Watches, Fitness Trackers, Smart Glasses, Smart Clothing, Body Sensors, Wearable Cameras, and Other Wearable Devices for Consumer, Enterprise, Healthcare, Industrial, Public Safety, Sports, and Other Markets
The wearables market in 2015 experienced ups and downs, but, overall, the market continues to be promising, with fitness trackers and smart watches being the main drivers of volume and growth. The wearables market experienced higher than expected growth in 2015, especially in fitness trackers, for which unit sales have doubled since 2014.
Tractica’s 1Q 2016 update has forecasts based on actual 2015 shipment data, vendor activity, innovation over the past 12 months, and, notably, the consumer response to wearables during 2015. 2015 was the biggest year for wearables so far, with fitness trackers outperforming industry expectations, and smart watches coming out strong. While the Apple Watch performed lower than expectations in unit sales, in terms of dollars it is the largest revenue generator in the wearables market with an estimated $5.5 billion in revenue, outperforming even some smartphone device vendors. Meanwhile, whereas fitness is the overwhelming driver for wearables today, there are a number of micro-segments emerging from kids watches, to smart footwear, to elderly fall detectors, that will drive this market forward. Overall, wearables are part of a macro trend where computing is diverging from the smartphone and moving onto the body, driven by sensors, machine learning, big data analytics, and the need for more efficient user interfaces that can allow technology to fade into the background.
This Tractica report examines the market trends for wearable devices and presents 6-year market data and forecasts for wearable device shipments and revenue during the period from 2015 through 2021. The extensive and granular market data model covers a number of wearable device types including smart watches, fitness trackers, smart glasses, smart clothing, body sensors, wearable cameras, and other wearables like location trackers, smart jewelry, and gesture control devices. New categories of devices have also been added to this edition including smart footwear, smart headphones, and elderly fall detectors. The forecasts for each device type are segmented by world region, application market, and connectivity technology.
Key Questions Addressed:
- What has changed in the wearables market in 2015? How will these changes impact growth in the next few years?
- Which wearable device segments have seen an increase or reduction of expectations based on their performance in 2015?
- Which regions are seeing the majority of wearables activity, and will that change in the coming years?
- Will sports and fitness remain one of the main application markets for wearables?
- How do connectivity technology attach rates vary for wearable devices over the next 6 years?
Who Needs This Report?
- Consumer electronics manufacturers
- Wearable device manufacturers
- Semiconductor and component companies
- Wearable application developers
- Mobile network operators
- Enterprise users of wearables
- Investor community