1 Introduction
1.1 What is this Report About? 1.2 Definitions 1.3 Methodology 1.4 Profile of Survey Respondents
2 Executive Summary
3 Industry Dynamics
3.1 Revenue Growth Expectations 3.2 Future Developments in Business Structure 3.2.1 New product developments 3.3 Planned Change in Staff Recruitment 3.4 Merger and Acquisition Activity Expectations
4 Cards and Payments Industry: Market Growth Outlook
4.1 Demand in Emerging Markets 4.2 Growth Expectations in Developed Countries 4.3 High Demand Products 4.4 Vital Channels of Growth
5 Threats and Opportunities for the Cards and Payments Industry
5.1 Key Drivers of Growth 5.2 Leading Business Concerns 5.3 Critical Business Success Factors 5.4 Essential Features for Customer Attraction
6 Cards and Payments Industry: Marketing Expenditure Activity
6.1 Annual Marketing Budgets 6.2 Planned Change in Marketing Expenditure 6.3 Future Investment in Media Channels
7 Marketing and Sales Behaviors and Strategies in 2012–2013
7.1 Key Marketing Aims 7.2 Key Marketing Initiatives: Budget Allocations 7.3 Essential Amendments to Marketing Activities in 2012–2013 7.4 Critical Success Factors for Choosing a Marketing Agency 7.5 Industry Leaders
8 Appendix
8.1 Full Survey Results 8.2 Methodology 8.3 Contact Us 8.4 About Timetric 8.5 About VRL Financial News 8.6 Disclaimer
List of Tables
Table 1: Global Cards and Payments Industry Respondents by Job Role (%), 2012 Table 2: Global Cards and Payments Industry Respondents by Company Turnover (%), 2012 Table 3: Revenue Growth Optimism in Global Cards and Payments Industry (%), 2012–2013 Table 4: Key Expected Changes in Business Structure in the Global Cards and Payments Industry (%), 2012–2013 Table 5: New Product Developments in the Global Cards and Payments Industry (%), 2012 Table 6: Planned Change in Staff Recruitment in the Global Cards and Payments Industry (%), 2012–2013 Table 7: Merger and Acquisition Activity Expectations in the Global Cards and Payments Industry (%), 2012–2013 Table 8: Demand in Emerging Markets in the Global Cards and Payments Industry (%), 2012–2013 Table 9: Growth Expectations in Developed Countries in the Global Cards and Payments Industry (%), 2012 Table 10: High Demand Products in the Global Cards and Payments Industry (%), 2012–2013 Table 11: Vital Channels of Growth in the Global Cards and Payments Industry (%), 2012–2013 Table 12: Key Drivers of Growth in the Global Cards and Payments Industry (%), 2012 Table 13: Leading Business Concerns in the Global Cards and Payments Industry (%), 2012 Table 14: Critical Business Success Factors in the Global Cards and Payments Industry (%), 2012 Table 15: Essential Features for Customer Attraction in the Global Cards and Payments Industry (%), 2012 Table 16: Annual Marketing Budgets in the Global Cards and Payments Industry (%), 2012 Table 17: Planned Change in Marketing Expenditure in the Global Cards and Payments Industry (%), 2012–2013 Table 18: Future Investment in Media Channels in the Global Cards and Payments Industry (%), 2012–2013 Table 19: Key Marketing Aims in the Global Cards and Payments Industry (%), 2012–2013 Table 20: Essential Amendments to Marketing Activities in the Global Cards and Payments Industry (%), 2012–2013 Table 21: Critical Success Factors for Choosing a Marketing Agency in the Global Cards and Payments Industry (%), 2012 Table 22: Top Companies in the Global Cards and Payments Industry, 2012 Table 23: Survey Results – Closed Questions
List of Figures
Figure 1: Revenue Growth Optimism in Global Cards and Payments Industry (%), 2012–2013 Figure 2: Key Expected Changes in Business Structure in the Global Cards and Payments Industry (%), 2012–2013 Figure 3: New Product Developments in the Global Cards and Payments Industry (%), 2012 Figure 4: Planned Change in Staff Recruitment in the Global Cards and Payments Industry (%), 2012–2013 Figure 5: Merger and Acquisition Activity Expectations in the Global Cards and Payments Industry (%), 2012–2013 Figure 6: Demand in Emerging Markets in the Global Cards and Payments Industry (%), 2012–2013 Figure 7: Growth Expectations in Developed Countries in the Global Cards and Payments Industry (%), 2012 Figure 8: High Demand Products in the Global Cards and Payments Industry (%), 2012–2013 Figure 9: Vital Channels of Growth in the Global Cards and Payments Industry (%), 2012–2013 Figure 10: Key Drivers of Growth in the Global Cards and Payments Industry (%), 2012 Figure 11: Leading Business Concerns in the Global Cards and Payments Industry (%), 2012 Figure 12: Critical Business Success Factors in the Global Cards and Payments Industry (%), 2012 Figure 13: Essential Features for Customer Attraction in the Global Cards and Payments Industry (%), 2012 Figure 14: Annual Marketing Budgets in the Global Cards and Payments Industry (%), 2012 Figure 15: Planned Change in Marketing Expenditure in the Global Cards and Payments Industry (%), 2012–2013 Figure 16: Future Investment in Media Channels in the Global Cards and Payments Industry (%), 2012–2013 Figure 17: Key Marketing Aims in the Global Cards and Payments Industry (%), 2012–2013 Figure 18: Key Marketing Initiatives: Budget Allocations in the Global Cards and Payments Industry (%), 2012 Figure 19: Essential Amendments to Marketing Activities in the Global Cards and Payments Industry (%), 2012–2013 Figure 20: Critical Success Factors for Choosing a Marketing Agency in the Global Cards and Payments Industry (%), 2012
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