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How Will IT Budgets Hold Up in 2009? (Customer Focus)
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Datamonitor
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2009-02
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Report
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Table of Contents
- DATAMONITOR VIEW
- ANALYSIS
- Global action to combat recession may not be enough
- Technology vendors need to react to economic conditions
- Enterprise IT expenditure is going to be affected by macroeconomic conditions
- Total enterprise expenditure is unlikely to decrease significantly
- Demand for IT solutions is affected by the downturn but is remaining resilient
- Developed economies entering a recession are unlikely to recover until 2010 at the earliest
- Australia
- Benelux and the Nordics
- Italy
- Germany
- France, the UK and the US
- Stagflation is a possible outcome but deflation is a larger concern
- Government debt is an important issue which will need to be addressed in the long term
- Enterprise IT expenditure is affected by falling growth in GDP
- Understanding vertical markets will maximize IT vendors revenue opportunities
- Opportunities exist in every vertical market
- Education
- Healthcare
- Manufacturing
- Retail
- Retail banking
- Government
- Pharmaceuticals
- Contrary to expectations, business process outsourcing is not a key priority for enterprises
- Vendors need to analyze opportunities by industry and country
- Summary
- APPENDIX
- Methodology
- Further reading
- Ask the analyst
- Datamonitor consulting
- Disclaimer
- List of Tables
- Table 1: How did your IT budget change in 2008? How will it change in 2009?
- Table 2: How do you expect your IT budget to change in 2009?
- Table 3: Real GDP growth (%) 2007-09
- Table 4: How do you expect your IT budget to change in 2009?
- Table 5: How will you formulate your IT budget in 2009
- Table 6: What are you business priorities for investment in 2009? Rate 1-4 (1=low priority,4=high priority)
- Table 7: How will your IT budget change in 2009?
- Table 8: How much of a strategic priority is business process outsourcing? Rating 1-4 (1=low priority)
- Table 9: Number of contracts recorded over the last six months
- Figure 1: Enterprises are still planning to invest in IT to improve their competitiveness
- Figure 2: Enterprises have reduced their IT budget expectations for 2009 in H2 2008
- Figure 3: 2009 is going to see developed economies falling into recession
- Figure 4: Enterprises are reacting to market conditions when forming their IT budgets
- Figure 5: Enterprises are focused on specific projects and requirements when formulating IT budgets
- Figure 6: Enterprises are more interested in raising efficiency than cutting costs
- Figure 7: In most industries there are a sizable number of planned IT budget increases
- Figure 8: Enterprises are not turning to outsourcing to lower costs
- Figure 9: Understanding vertical markets within each country is crucial
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