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ÇöÀçÀ§Ä¡ : HOME > ¸®Æ÷Æ® > ¼ÒºñÀÚÁ¶»ç
Global Executives Survey: The Impact and Influence of CSR Policy on the FMCG Industry
¹ßÇà»ç Canadean

¹ßÇàÀÏ 2014-07
ºÐ·® 56 pages
¼­ºñ½ºÇüÅ Report
ÆǸŰ¡°Ý

ÀμâÇϱâ
Table of Contents

- Although organizations recognize the importance of ethical and environmental issues and the majority of them have a CSR policy, CSR is not at the forefront of business objectives

- Organizations within FMCG industry value the benefits associated with a good CSR policy, however they need to overcome challenges to implement the same

- Organizations view CSR as a prominent issue over the next three years. Greater transparency is considered key to avoid consumer skepticism about CSR policies

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