Table of Contents 1. Executive Summary 2. Methodology & definitions 2.1. General methodology of IDATE 's reports 2.2. Market assessment and forecasts 2.3. Definitions 3. How the needs of video distribution are changing 3.1. Consumer behaviour 3.2. Defining customers ' needs 4. The different dimensions of cloud TV 4.1. Market segmentation 4.2. The three levels of integration for cloud TV solutions 4.3. A new economical approach 5. Cloud TV: attracting players from multiple backgrounds 5.1. Telecom, Internet, software and TV industry players all jostling for position 5.2. A complex ecosystem 5.3. Key technologies used in cloud TV solutions 5.4. Cloud alternatives using household equipment 6. Cloud TV products 6.1. Managing video on-demand services 6.2. Multi-device distribution platforms and TV Everywhere 6.3. Diversification & integration of video services 6.4. Centralised DRM 6.5. Cloud-based production/postproduction solutions 6.6. Monetising content 7. Outlook for cloud TV 7.1. Lingering questions 7.2. Cloud TV: a solution of the future 8. Appendix: a selection of agreements List of Tables
Table 1: How cloud TV products are positioned Table 2: A selection of vendors ' TV everywhere features Table 3: Recent mergers and acquisitions in the cloud TV segment Table 4: Different business models for DVRs Table 5: TiVo Stream playback capabilities Table 6: Comparison US pay-TV providers ' TV Everywhere services, according to Sling Media Table 7: How cloud TV products are positioned Table 8: The different forms of network storage Table 9: A selection of cloud TV contracts List of Figures
Figure 1: Change in live and time-shifted viewing time in the United States, 2012-2014 Figure 2: Change in weekly viewing time of various devices Figure 3: The content dilemma Figure 4: How important are recommendations to viewers in the United States, Q1 2014 Figure 5: The different cloud architectures Figure 6: IaaS, SaaS and PaaS solutions Figure 7: CAPEX vs. OPEX in terms of capacity Figure 8: How cloud TV providers are positioned, by industry Figure 9: The ActiveVideo cloud TV solution Figure 10: A selection of Brightcove network partners Figure 11: The key technologies of cloud TV solutions Figure 12: Amazon 's Elastic Transcoder Figure 13: TiVo Stream Figure 14: How the SAT>IP protocol works Figure 15: Panasonic SAT>IP-capable TV Figure 16: Sling media solution Figure 17: The main networked recording techniques Figure 18: Map of nPVR rollouts in Europe Figure 19: Graphic representation of the ActiveVideo CloudTV solution Figure 20: CBS All Access Figure 21: Nagra Kudelski: integration of a cloud-based live OTT solution Figure 22: Comcast 's live content recommendation engine Figure 23: Using cloud technologies to deliver personalised video content Figure 24: Features of the UltraViolet digital rights locker Figure 25: Disney 's Digital Rights Locker system Figure 26: The Avid MediaCentral Platform for media companies Figure 27: The ad market 's increasing personalisation Figure 28: Current cloud TV product trends
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