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TABLE OF CONTENTS 1 INTRODUCTION 1.1 OBJECTIVES OF THE STUDY 1.2 MARKET SEGMENTATION AND COVERAGE 1.3 STAKEHOLDERS 2 RESEARCH METHODOLOGY 2.1 INTEGRATED ECOSYSTEM OF CLOUD ANALYTICS MARKET 2.2 ARRIVING AT THE LATIN AMERICAN CLOUD ANALYTICS MARKET SIZE
2.2.1 TOP-DOWN APPROACH
2.2.2 BOTTOM-UP APPROACH
2.2.3 DEMAND SIDE APPROACH
2.2.4 MACRO INDICATOR-BASED APPROACH 2.3 ASSUMPTIONS 3 EXECUTIVE SUMMARY 4 MARKET OVERVIEW 4.1 INTRODUCTION 4.2 CLOUD ANALYTICS MARKET: COMPARISON WITH PARENT MARKET 4.3 MARKET DRIVERS AND INHIBITORS 4.4 KEY MARKET DYNAMICS 4.5 DEMAND SIDE ANALYSIS 5 CLOUD ANALYTICS MARKET, BY SOLUTION 5.1 INTRODUCTION 5.2 DEMAND SIDE ANALYSIS 5.3 LATIN AMERICA CLOUD ANALYTICS MARKET IN HOSTED DATA WAREHOUSE SOLUTIONS, BY GEOGRAPHY 5.4 LATIN AMERICA CLOUD ANALYTICS MARKET IN GOVERNANCE, RISK MANAGEMENT & COMPLIANCE, BY GEOGRAPHY 5.5 LATIN AMERICA CLOUD ANALYTICS MARKET IN ENTERPRISE INFORMATION MANAGEMENT, BY GEOGRAPHY 5.6 LATIN AMERICA CLOUD ANALYTICS MARKET IN CLOUD BI TOOLS, BY GEOGRAPHY 5.7 LATIN AMERICA CLOUD ANALYTICS MARKET IN ENTERPRISE PERFORMANCE MANAGEMENT, BY GEOGRAPHY 5.8 SNEAK VIEW: LATIN AMERICA CLOUD ANALYTICS MARKET, BY SOLUTION 2014 6 CLOUD ANALYTICS MARKET, BY INDUSTRY VERTICAL 6.1 INTRODUCTION 6.2 DEMAND SIDE ANALYSIS 6.3 LATIN AMERICA CLOUD ANALYTICS MARKET IN BFSI, BY GEOGRAPHY 6.4 LATIN AMERICA CLOUD ANALYTICS MARKET IN TELECOMMUNICATION, BY GEOGRAPHY 6.5 LATIN AMERICA CLOUD ANALYTICS MARKET IN MANUFACTURING, BY GEOGRAPHY 6.6 LATIN AMERICA CLOUD ANALYTICS MARKET IN CONSUMER GOODS & RETAIL 6.7 LATIN AMERICA CLOUD ANALYTICS MARKET IN BUSINESS & CONSULTING SERVICES, BY GEOGRAPHY 6.8 LATIN AMERICA CLOUD ANALYTICS MARKET IN GOVERNMENT, BY GEOGRAPHY 6.9 SNEAK VIEW: LATIN AMERICA MARKET, BY VERTICALS 7 CLOUD ANALYTICS MARKET, BY GEOGRAPHY 7.1 INTRODUCTION 7.2 BRAZIL CLOUD ANALYTICS MARKET 7.3 BRAZIL CLOUD ANALYTICS MARKET, BY VERTICAL
7.3.1 BRAZIL CLOUD ANALYTICS MARKET, BY SOLUTION 7.4 ARGENTINA CLOUD ANALYTICS 7.5 ARGENTINA CLOUD ANALYTICS, BY VERTICAL
7.5.1 ARGENTINA CLOUD ANALYTICS MARKET, BY SOLUTION 7.6 COLOMBIA CLOUD ANALYTICS MARKET 7.7 COLOMBIA CLOUD ANALYTICS MARKET, BY VERTICAL
7.7.1 COLOMBIA CLOUD ANALYTICS MARKET, BY SOLUTION 8 CLOUD ANALYTICS MARKET: COMPETITIVE LANDSCAPE 8.1 CLOUD ANALYTICS MARKET: COMPANY SHARE ANALYSIS 8.2 COMPANY PRESENCE IN LATIN AMERICA CLOUD ANALYTICS MARKET 8.3 MERGERS & ACQUISITIONS 8.4 EXPANSIONS 8.5 INVESTMENTS 8.6 JOINT VENTURES 9 LATIN AMERICA CLOUD ANALYTICS MARKET, BY COMPANY 9.1 INTERNATIONAL BUSINESS MACHINES CORPORATION (IBM)
9.1.1 OVERVIEW
9.1.2 KEY FINANCIALS
9.1.3 PRODUCT AND SERVICE OFFERINGS
9.1.4 RELATED DEVELOPMENTS
9.1.5 MMM VIEW 9.2 ORACLE CORPORATION
9.2.1 OVERVIEW
9.2.2 KEY FINANCIALS
9.2.3 PRODUCT AND SERVICE OFFERINGS
9.2.4 RELATED DEVELOPMENTS
9.2.5 MMM VIEW 9.3 SAP SE
9.3.1 OVERVIEW
9.3.2 KEY FINANCIAL
9.3.3 PRODUCT AND SERVICE OFFERINGS
9.3.4 RELATED DEVELOPMENTS
9.3.5 MMM VIEW 9.4 SAS INSTITUTE INC.
9.4.1 OVERVIEW
9.4.2 KEY FINANCIAL
9.4.3 PRODUCT AND SERVICE OFFERINGS
9.4.4 RELATED DEVELOPMENTS
9.4.5 MMM VIEW 9.5 SALESFORCE, INC.
9.5.1 OVERVIEW
9.5.2 KEY FINANCIALS
9.5.3 PRODUCT AND SERVICE OFFERINGS
9.5.4 RELATED DEVELOPMENTS
9.5.5 MMM VIEW 10 APPENDIX 10.1 CUSTOMIZATION OPTIONS
10.1.1 CLOUD ANALYTICS SOLUTIONS AND SEGMENTS MATRIX
10.1.2 CLOUD ANALYTICS COMPETITIVE BENCHMARKING
10.1.3 CLOUD ANALYTICS VENDOR LANDSCAPING
10.1.4 CLOUD ANALYTICS R&D WATCH
10.1.5 CLOUD ANALYTICS CLIENT TRACKER
10.1.6 CLOUD ANALYTICS VERTICAL ANALYSIS
10.1.7 CLOUD ANALYTICS MARKET DATA TRACKER 10.2 RELATED REPORTS 10.3 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE
10.3.1 RT SNAPSHOTS
LIST OF TABLES
TABLE 1 GLOBAL ANALYTICS PEER MARKET SIZE, 2014 (USD MN)
TABLE 2 LATIN AMERICA CLOUD ANALYTICS VERTICAL MARKET, 2014 (USD MN)
TABLE 3 LATIN AMERICA CLOUD ANALYTICS MARKET, MACRO INDICTOR, BY GEOGRAPHY (USD MN)
TABLE 4 CLOUD ANALYTICS MARKET: COMPARISON WITH MARKET, 2013-2019 (USD MN)
TABLE 5 LATIN AMERICA CLOUD ANALYTICS MARKET: DRIVERS AND INHIBITORS
TABLE 6 LATIN AMERICA CLOUD ANALYTICS MARKET, BY VERTICAL, 2013-2019 (USD MN)
TABLE 7 LATIN AMERICA CLOUD ANALYTICS MARKET, BY SOLUTION, COUNTRY WISE, 2014 (USD MN)
TABLE 8 LATIN AMERICA CLOUD ANALYTICS MARKET: COMPARISON WITH VERTICALS, 2013-2019 (USD MN)
TABLE 9 LATIN AMERICA CLOUD ANALYTICS MARKET, BY INDUSTRY SOLUTION, 2013-2019 (USD MN)
TABLE 10 LATIN AMERICA CLOUD ANALYTICS MARKET: SOLUTION COMPARISON WITH ANALYTICS MARKET, 2013-2019 (USD MN)
TABLE 11 LATIN AMERICA CLOUD ANALYTICS MARKET IN HOSTED DATA WAREHOUSE SOLUTIONS, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 12 LATIN AMERICA CLOUD ANALYTICS MARKET IN GOVERNANCE, RISK MANAGEMENT & COMPLIANCE, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 13 LATIN AMERICA CLOUD ANALYTICS MARKET IN ENTERPRISE INFORMATION MANAGEMENT, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 14 LATIN AMERICA CLOUD ANALYTICS MARKET IN CLOUD BI TOOLS, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 15 LATIN AMERICA CLOUD ANALYTICS MARKET IN ENTERPRISE PERFORMANCE MANAGEMENT, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 16 LATIN AMERICA CLOUD ANALYTICS MARKET: BY INDUSTRY VERTICAL, 2013-2019 (USD MN)
TABLE 17 LATIN AMERICA CLOUD ANALYTICS MARKET IN BFSI, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 18 LATIN AMERICA CLOUD ANALYTICS MARKET IN TELECOMMUNICATION, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 19 LATIN AMERICA CLOUD ANALYTICS MARKET IN MANUFACTURING, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 20 LATIN AMERICA CLOUD ANALYTICS MARKET IN CONSUMER GOODS & RETAIL, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 21 LATIN AMERICA CLOUD ANALYTICS MARKET IN BUSINESS & CONSULTING SERVICES, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 22 LATIN AMERICA CLOUD ANALYTICS MARKET IN GOVERNMENT, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 23 LATIN AMERICA CLOUD ANALYTICS MARKET, BY GEOGRAPHY, 2013-2019 (USD MN)
TABLE 24 BRAZIL CLOUD ANALYTICS MARKET, BY VERTICAL, 2013-2019 (USD MN)
TABLE 25 BRAZIL CLOUD ANALYTICS MARKET, BY SOLUTION, 2013-2019 (USD MN)
TABLE 26 ARGENTINA CLOUD ANALYTICS MARKET, BY VERTICAL, 2013-2019 (USD MN)
TABLE 27 ARGENTINA CLOUD ANALYTICS MARKET, BY SOLUTION, 2013-2019 (USD MN)
TABLE 28 COLOMBIA CLOUD ANALYTICS MARKET, BY VERTICAL, 2013-2019 (USD MN)
TABLE 29 COLOMBIA CLOUD ANALYTICS MARKET, BY SOLUTION, 2013-2019 (USD MN)
TABLE 30 CLOUD ANALYTICS MARKET: COMPANY SHARE ANALYSIS, 2013 (%)
TABLE 31 LATIN AMERICA CLOUD ANALYTICS MARKET: MERGERS & ACQUISITIONS
TABLE 32 LATIN AMERICA CLOUD ANALYTICS MARKET: EXPANSIONS
TABLE 33 LATIN AMERICA CLOUD ANALYTICS MARKET: INVESTMENTS
TABLE 34 LATIN AMERICA CLOUD ANALYTICS MARKET: JOINT VENTURES
TABLE 35 DEVELOPMENT/LAUNCH
TABLE 36 IBM REVENUE: BY SEGMENT (USD MN)
TABLE 37 ORACLE CORPORATION: REVENUE, BY BUSINESS SEGMENT (USD MN)
TABLE 38 SAP: REVENUE, BY BUSINESS SEGMENT( USD MN)
TABLE 39 SAS: REVENUE, BY BUSINESS SEGMENT( USD MN)
TABLE 40 SALESFORCE: REVENUE, BY BUSINESS SEGMENT( USD MN)
LIST OF FIGURES
FIGURE 1 LATIN AMERICA: CLOUD ANALYTICS MARKET SEGMENTATION & COVERAGE
FIGURE 2 CLOUD ANALYTICS MARKET: INTEGRATED ECOSYSTEM
FIGURE 3 RESEARCH METHODOLOGY
FIGURE 4 TOP-DOWN APPROACH
FIGURE 5 BOTTOM-UP APPROACH
FIGURE 6 DEMAND SIDE APPROACH
FIGURE 7 ICT EXPENDITURE
FIGURE 8 LATIN AMERICA CLOUD ANALYTICS MARKET SNAPSHOT
FIGURE 9 CLOUD ANALYTICS: GROWTH ASPECTS
FIGURE 10 LATIN AMERICA CLOUD ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2014-2019 (USD MN)
FIGURE 11 LATIN AMERICA CLOUD ANALYTICS MARKET, BY SOLUTION, 2014 (USD MN)
FIGURE 12 LATIN AMERICA CLOUD ANALYTICS MARKET: DEMAND SIDE ANALYSIS, BY VERTICAL, 2014 (USD MN)
FIGURE 13 LATIN AMERICA CLOUD ANALYTICS MARKET, BY INDUSTRY SOLUTION, 2014-2019 (USD MN)
FIGURE 14 LATIN AMERICA CLOUD ANALYTICS MARKET: SOLUTION COMPARISON WITH ANALYTICS MARKET, 2013-2019 (USD MN)
FIGURE 15 LATIN AMERICA CLOUD ANALYTICS MARKET IN HOSTED DATA WAREHOUSE SOLUTIONS: COMPARISON WITH CLOUD ANALYTICS MARKET, 2013-2019 (USD MN)
FIGURE 16 LATIN AMERICA CLOUD ANALYTICS MARKET IN GOVERNANCE, RISK MANAGEMENT & COMPLIANCE: COMPARISON WITH CLOUD ANALYTICS MARKET, 2013-2019 (USD MN)
FIGURE 17 LATIN AMERICA CLOUD ANALYTICS MARKET IN ENTERPRISE INFORMATION MANAGEMENT: COMPARISON WITH CLOUD ANALYTICS MARKET, 2013-2019 (USD MN)
FIGURE 18 LATIN AMERICA CLOUD ANALYTICS MARKET IN CLOUD BI TOOLS: COMPARISON WITH CLOUD ANALYTICS MARKET, 2013-2019 (USD MN)
FIGURE 19 LATIN AMERICA CLOUD ANALYTICS MARKET IN ENTERPRISE PERFORMANCE MANAGEMENT: COMPARISON WITH CLOUD ANALYTICS MARKET, 2013-2019 (USD MN)
FIGURE 20 CLOUD ANALYTICS: INDUSTRY VERTICALS SCENARIO
FIGURE 21 LATIN AMERICA CLOUD ANALYTICS MARKET, BY INDUSTRY VERTICAL, 2014-2019 (USD MN)
FIGURE 22 LATIN AMERICA CLOUD ANALYTICS MARKET IN BFSI, BY GEOGRAPHY, 2013-2019 (USD MN)
FIGURE 23 LATIN AMERICA CLOUD ANALYTICS MARKET IN TELECOMMUNICATION, BY GEOGRAPHY, 2013-2019 (USD MN)
FIGURE 24 LATIN AMERICA CLOUD ANALYTICS MARKET IN MANUFACTURING, BY GEOGRAPHY, 2013-2019 (USD MN)
FIGURE 25 LATIN AMERICA CLOUD ANALYTICS MARKET IN CONSUMER GOODS & RETAIL, BY GEOGRAPHY, 2013-2019 (USD MN)
FIGURE 26 LATIN AMERICA CLOUD ANALYTICS MARKET IN BUSINESS & CONSULTING SERVICES, BY GEOGRAPHY, 2013-2019 (USD MN)
FIGURE 27 SNEAK VIEW: LATIN AMERICA CLOUD ANALYTICS MARKET, BY VERTICAL (USD MN )
FIGURE 28 LATIN AMERICA CLOUD ANALYTICS MARKET: GROWTH ANALYSIS, BY GEOGRAPHY, 2013-2019 (USD MN)
FIGURE 29 BRAZIL CLOUD ANALYTICS OVERVIEW, 2014 & 2019 (%)
FIGURE 30 BRAZIL CLOUD ANALYTICS MARKET, BY VERTICAL, 2014-2019 (USD MN)
FIGURE 31 BRAZIL CLOUD ANALYTICS MARKET SNAPSHOT, BY VERTICAL
FIGURE 32 BRAZIL CLOUD ANALYTICS MARKET, BY SOLUTION, 2013-2019 (USD MN)
FIGURE 33 BRAZIL CLOUD ANALYTICS MARKET SHARE, BY SOLUTION, 2014-2019 (%)
FIGURE 34 ARGENTINA CLOUD ANALYTICS OVERVIEW, 2014 & 2019 (%)
FIGURE 35 ARGENTINA CLOUD ANALYTICS MARKET, BY VERTICAL, 2014-2019 (USD MN)
FIGURE 36 ARGENTINA CLOUD ANALYTICS MARKET SNAPSHOT, BY VERTICAL
FIGURE 37 ARGENTINA CLOUD ANALYTICS MARKET, BY SOLUTION, 2013-2019 (USD MN)
FIGURE 38 ARGENTINA CLOUD ANALYTICS MARKET SHARE, BY SOLUTION, 2014-2019 (%)
FIGURE 39 COLOMBIA CLOUD ANALYTICS MARKET OVERVIEW, 2014 & 2019 (%)
FIGURE 40 COLOMBIA CLOUD ANALYTICS MARKET, BY VERTICAL, 2014-2019 (USD MN)
FIGURE 41 COLUMBIA CLOUD ANALYTICS MARKET SNAPSHOT, BY VERTICAL
FIGURE 42 COLOMBIA CLOUD ANALYTICS MARKET, BY SOLUTION, 2013-2019 (USD MN)
FIGURE 43 COLOMBIA CLOUD ANALYTICS MARKET SHARE, BY SOLUTION, 2014-2019 (%)
FIGURE 44 CLOUD ANALYTICS MARKET: COMPANY SHARE ANALYSIS, 2013 (%)
FIGURE 45 CLOUD ANALYTICS: COMPANY WISE PRODUCT AND SOLUTIONS COVERAGE
FIGURE 46 IBM CORPORATION: REVENUE MIX, 2014 (%)
FIGURE 47 ORACLE CORPORATION: REVENUE MIX, 2014 (%)
FIGURE 48 SAP CORPORATION: REVENUE MIX, 2013 (%)
FIGURE 49 SAS: REVENUE MIX, 2013 (%)
FIGURE 50 SALESFORCE: REVENUE MIX, 2013 (%)
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