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TABLE OF CONTENTS 1 INTRODUCTION 1.1 OBJECTIVES OF THE STUDY 1.2 MARKET DEFINITION 1.3 MARKET SCOPE
1.3.1 MARKETS COVERED
1.3.2 YEARS CONSIDERED IN THE REPORT 1.4 LIMITATIONS 1.5 CURRENCY AND PRICING 1.6 STAKEHOLDERS 2 RESEARCH METHODOLOGY 2.1 RESEARCH DATA
2.1.1 SECONDARY DATA
2.1.1.1 Key data from secondary sources
2.1.2 PRIMARY DATA
2.1.2.1 Key data from primary sources
2.1.2.2 Key industry insights
2.1.2.3 Breakdown of primaries 2.2 MARKET SIZE ESTIMATION
2.2.1 BOTTOM-UP APPROACH
2.2.2 TOP-DOWN APPROACH 2.3 MARKET BREAKDOWN AND DATA TRIANGULATION 2.4 RESEARCH ASSUMPTIONS 3 EXECUTIVE SUMMARY 4 PREMIUM INSIGHTS 4.1 ATTRACTIVE MARKET OPPORTUNITIES IN DATA CENTER RFID MARKET 4.2 DATA CENTER RFID MARKET ACROSS DIFFERENT REGIONS 4.3 DATA CENTER RFID MARKET, BY SOLUTION TYPE 4.4 DATA CENTER RFID ACROSS VARIOUS REGIONS 4.5 LIFE CYCLE ANALYSIS, BY REGION 5 MARKET OVERVIEW 5.1 INTRODUCTION 5.2 MARKET SEGMENTATION
5.2.1 BY SOLUTION TYPE
5.2.2 BY SERVICES TYPE
5.2.3 BY DATA CENTER TYPE
5.2.4 BY VERTICAL
5.2.5 BY REGION 5.3 MARKET DYNAMICS
5.3.1 DRIVERS
5.3.1.1 Need for better management of Data Center resources
5.3.1.2 Data Center Automation
5.3.1.3 Increased productivity
5.3.1.4 Reduction in labor cost and time
5.3.2 RESTRAINTS
5.3.2.1 High deployment cost
5.3.2.2 Communication bandwidth limitations
5.3.2.3 Less end-user awareness
5.3.3 OPPORTUNITIES
5.3.3.1 Growing number of data centers
5.3.4 CHALLENGE
5.3.4.1 Tremendous load of RFID data 6 INDUSTRY TRENDS 6.1 INTRODUCTION 6.2 VALUE CHAIN ANALYSIS 6.3 PORTER’S FIVE FORCES ANALYSIS
6.3.1 THREAT OF NEW ENTRANTS
6.3.2 THREAT OF SUBSTITUTES
6.3.3 BARGAINING POWER OF SUPPLIERS
6.3.4 BARGAINING POWER OF BUYERS
6.3.5 INTENSITY OF COMPETITIVE RIVALRY 6.4 TECHNOLOGY TRENDS AND STANDARDS
6.4.1 INTRODUCTION
6.4.2 STANDARDS AND GUIDELINES FOR DATA CENTER RFID
6.4.2.1 European Telecommunication Standards Institute (ETSI)
6.4.2.2 International Organization for Standardization (ISO)
6.4.2.3 EPCglobal 7 DATA CENTER RFID MARKET ANALYSIS, BY SOLUTION TYPE 7.1 INTRODUCTION 7.2 TAGS
7.2.1 PASSIVE TAGS
7.2.2 ACTIVE TAGS 7.3 READERS 7.4 ANTENNAS 7.5 OTHER HARDWARE 7.6 SOFTWARE 8 DATA CENTER RFID MARKET ANALYSIS, BY SERVICE TYPE 8.1 INTRODUCTION
8.1.1 INTEGRATION SERVICES
8.1.3 PROFESSIONAL SERVICES 9 DATA CENTER RFID MARKET ANALYSIS, BY DATA CENTER TYPE 9.1 INTRODUCTION 9.2 MID-SIZE DATA CENTERS 9.3 ENTERPRISE DATA CENTERS 9.4 LARGE DATA CENTERS 10 DATA CENTER RFID MARKET ANALYSIS, BY VERTICAL 10.1 INTRODUCTION 10.2 BFSI 10.3 TELECOM AND IT 10.4 GOVERNMENT AND PUBLIC 10.5 TRANSPORTATION AND LOGISTICS 10.6 RETAIL 10.7 MEDIA AND ENTERTAINMENT 10.8 OTHERS 11 GEOGRAPHIC ANALYSIS 11.1 INTRODUCTION 11.2 NORTH AMERICA (NA) 11.3 EUROPE 11.4 ASIA-PACIFIC (APAC) 11.5 MIDDLE EAST AND AFRICA (MEA) 11.6 LATIN AMERICA (LA) 12 COMPETITIVE LANDSCAPE 12.1 OVERVIEW 12.2 PRODUCT PORTFOLIO COMPARISON 12.3 COMPETITIVE SITUATION AND TRENDS 12.4 COMPETITIVE SITUATION AND TRENDS 12.5 NEW PRODUCT LAUNCHES 12.6 PARTNERSHIPS, COLLABORATIONS AND AGREEMENTS 12.7 ACQUISITIONS
13 COMPANY PROFILES 13.1 INTRODUCTION
(Overview, Financials, Products & Services, Strategy, and Developments)* 13.2 INTERNATIONAL BUSINESS MACHINES CORPORATION 13.3 RF CODE 13.4 ZEBRA TECHNOLOGIES CORPORATION 13.5 HEWLETT-PACKARD 13.6 GAO RFID INC. 13.7 OMNI-ID, LTD. 13.8 ALIEN TECHNOLOGY CORPORATION 13.9 AVERY DENNISON 13.10 INVENGO INFORMATION TECHNOLOGY CO., LTD 13.11 IMPINJ, INC. *Details on overview, financials, product & services, strategy, and developments might not be captured in case of unlisted companies. 14 APPENDIX 14.1 DISCUSSION GUIDE 14.2 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 14.3 AVAILABLE CUSTOMIZATIONS 14.4 RELATED REPORTS
LIST OF TABLES
TABLE 1 GLOBAL DATA CENTER RFID MARKET: ASSUMPTIONS
TABLE 2 DATA CENTER RFID MARKET SIZE & GROWTH, 2013-2020 ($MILLION, Y-O-Y%)
TABLE 3 SOLUTIONS AND SERVICES : DATA CENTER RFID MARKET SIZE, 2013-2020 ($ MILLION)
TABLE 4 GLOBAL DATA CENTER RFID MARKET SIZE, BY SOLUTION TYPE, 2013 – 2020($MILLION)
TABLE 5 GLOBAL DATA CENTER RFID MARKET SIZE, SOLUTION TYPE BY REGION, 2013 – 2020($MILLION)
TABLE 6 GLOBAL DATA CENTER RFID MARKET SIZE, TAGS SOLUTION TYPE BY REGION, 2013 – 2020($MILLION)
TABLE 7 TAGS SOLUTION: DATA CENTER RFID MARKET SIZE, BY TAGS TYPE, 2013 – 2020 ($MILLION)
TABLE 8 PASSIVE TAGS SOLUTION: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 9 ACTIVE TAGS SOLUTION: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 10 READERS: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 11 ANTENNAS: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 12 OTHER HARDWARE: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 13 SOFTWARE: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 14 GLOBAL DATA CENTER RFID SERVICE MARKET SIZE, 2013 – 2020 ($MILLION)
TABLE 15 SERVICES: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 16 INTEGRATION SERVICES: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 17 INTEGRATION SERVICES: DATA CENTER RFID MARKET SIZE, BY DATA CENTER, 2013 – 2020 ($MILLION)
TABLE 18 INTEGRATION SERVICES: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 19 PROFESSIONAL SERVICES: DATA CENTER RFID MARKET SIZE, BY DATA CENTER, 2013 – 2020 ($MILLION)
TABLE 20 GLOBAL DATA CENTER RFID MARKET SIZE, BY DATA CENTER TYPE, 2013 – 2020 ($MILLION)
TABLE 21 DATA CENTER TYPE: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 22 MID-SIZE DATA CENTER TYPE: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 23 ENTERPRISE DATA CENTER TYPE: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 24 LARGE DATA CENTER TYPE: DATA CENTER RFID MARKET SIZE, BY REGION, 2013 – 2020 ($MILLION)
TABLE 25 GLOBAL DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 26 BFSI: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 27 TELECOM AND IT: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 28 TELECOM AND IT: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 29 TRANSPORTATION AND LOGISTICS: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 30 RETAIL: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 31 RETAIL: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 32 OTHERS: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 33 NA: DATA CENTER RFID MARKET SIZE, BY SOLUTIONS AND SERVICES, 2013 – 2020 ($MILLION)
TABLE 34 NA: DATA CENTER RFID MARKET SIZE, BY SOLUTION TYPE, 2013 – 2020($MILLION)
TABLE 35 NA: DATA CENTER RFID MARKET SIZE, BY TAGS TYPE, 2013 – 2020 ($MILLION)
TABLE 36 NA: DATA CENTER RFID MARKET SIZE, BY SERVICE TYPE, 2013 – 2020 ($MILLION)
TABLE 37 NA: DATA CENTER RFID MARKET SIZE, BY DATA CENTER TYPE, 2013 – 2020 ($MILLION)
TABLE 38 NA: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 39 EUROPE: DATA CENTER RFID MARKET SIZE, BY SOLUTIONS AND SERVICES, 2013 – 2020 ($MILLION)
TABLE 40 EUROPE: DATA CENTER RFID MARKET SIZE, BY SOLUTION TYPE, 2013 – 2020($MILLION)
TABLE 41 EUROPE: DATA CENTER RFID MARKET SIZE, BY TAGS TYPE, 2013 – 2020 ($MILLION)
TABLE 42 EUROPE: DATA CENTER RFID MARKET SIZE, BY SERVICE TYPE, 2013 – 2020 ($MILLION)
TABLE 43 EUROPE: DATA CENTER RFID MARKET SIZE, BY DATA CENTER TYPE, 2013 – 2020 ($MILLION)
TABLE 44 EUROPE: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 45 ASIA-PACIFIC: DATA CENTER RFID MARKET SIZE, BY SOLUTIONS AND SERVICES, 2013 – 2020 ($MILLION)
TABLE 46 ASIA-PACIFIC: DATA CENTER RFID MARKET SIZE, BY SOLUTION TYPE, 2013 – 2020($MILLION)
TABLE 47 ASIA-PACIFIC: DATA CENTER RFID MARKET SIZE, BY TAGS TYPE, 2013 – 2020 ($MILLION)
TABLE 48 ASIA-PACIFIC: DATA CENTER RFID MARKET SIZE, BY SERVICE TYPE, 2013 – 2020 ($MILLION)
TABLE 49 ASIA-PACIFIC: DATA CENTER RFID MARKET SIZE, BY DATA CENTER TYPE, 2013 – 2020 ($MILLION)
TABLE 50 ASIA-PACIFIC: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 51 MIDDLE EAST AND AFRICA: DATA CENTER RFID MARKET SIZE, BY SOLUTIONS AND SERVICES, 2013 – 2020 ($MILLION)
TABLE 52 MIDDLE EAST AND AFRICA: DATA CENTER RFID MARKET SIZE, BY SOLUTION TYPE, 2013 – 2020($MILLION)
TABLE 53 MIDDLE EAST AND AFRICA: DATA CENTER RFID MARKET SIZE, BY TAGS TYPE, 2013 – 2020 ($MILLION)
TABLE 54 MIDDLE EAST AND AFRICA: DATA CENTER RFID MARKET SIZE, BY SERVICE TYPE, 2013 – 2020 ($MILLION)
TABLE 55 MIDDLE EAST AND AFRICA: DATA CENTER RFID MARKET SIZE, BY DATA CENTER TYPE, 2013 – 2020 ($MILLION)
TABLE 56 MIDDLE EAST AND AFRICA: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 57 LATIN AMERICA: DATA CENTER RFID MARKET SIZE, BY SOLUTIONS AND SERVICES, 2013 – 2020 ($MILLION)
TABLE 58 LATIN AMERICA: DATA CENTER RFID MARKET SIZE, BY SOLUTION TYPE, 2013 – 2020($MILLION)
TABLE 59 LATIN AMERICA: DATA CENTER RFID MARKET SIZE, BY TAGS TYPE, 2013 – 2020 ($MILLION)
TABLE 60 LATIN AMERICA: DATA CENTER RFID MARKET SIZE, BY SERVICE TYPE, 2013 – 2020 ($MILLION)
TABLE 61 LATIN AMERICA: DATA CENTER RFID MARKET SIZE, BY DATA CENTER TYPE, 2013 – 2020 ($MILLION)
TABLE 62 LATIN AMERICA: DATA CENTER RFID MARKET SIZE, BY VERTICAL, 2013 – 2020 ($MILLION)
TABLE 63 NEW PRODUCT LAUNCHES, 2012–2015
TABLE 64 ACQUISITIONS, 2012–2015
LIST OF FIGURES
FIGURE 1 RESEARCH DESIGN
FIGURE 2 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, AND REGION
FIGURE 3 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH
FIGURE 1 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH
FIGURE 2 DATA TRIANGULATION
FIGURE 3 THE EVOLUTION OF DATA CENTER RFID
FIGURE 4 THE TOP SEGMENTS IN 2015: DATA CENTER RFID MARKET
FIGURE 5 GOVERNMENT AND PUBLIC, MEDIA AND ENTERTAINMENT VERTICALS ARE EXPECTED TO GROW WITH THE HIGHEST CAGR DURING THE FORECAST PERIOD, 2015-2020
FIGURE 6 DATA CENTRE RFID MARKET IS EXPECTED TO GROW AT A HIGH RATE DURING THE FORECAST PERIOD OF 2015- 2020
FIGURE 7 NORTH AMERICA WILL HOLD THE LARGEST MARKET SHARE IN THE YEAR 2015
FIGURE 8 OTHER HARDWARE AND SOFTWARE IS EXPECTED TO GROW AT THE HIGHEST CAGR AMONG ALL THE SOLUTION TYPES
FIGURE 9 APAC IS EXPECTED TO REGISTER THE HIGHEST CAGR AMONG ALL THE REGIONS IN THE DATA CENTER RFID MARKET
FIGURE 10 MEA MARKET TO ENTER GROWTH PHASE BY 2020
FIGURE 11 DATA CENTER RFID MARKET: BY SOLUTION TYPE
FIGURE 12 DATA CENTER RFID MARKET: BY SERVICE TYPE
FIGURE 13 DATA CENTER RFID: BY DATA CENTER TYPE
FIGURE 14 DATA CENTER RFID: BY VERTICAL
FIGURE 15 DATA CENTER RFID: BY REGION
FIGURE 16 VALUE CHAIN ANALYSIS: MAJOR VALUE ADDITION IS DONE DURING DESIGN AND DEVELOPMENT, AND TESTING PHASE
FIGURE 17 PORTER’S FIVE FORCES ANALYSIS: DATA CENTER RFID MARKET
FIGURE 18 THE SOLUTIONS MARKET FOR DATA CENTER RFID IS DOMINATED BY TAGS IN THE FORECAST PERIOD OF 2015 TO 2020
FIGURE 19 DATA CENTER RIFD MARKET SHARE BY SERVICE TYPE
FIGURE 20 LARGE DATA CENTERS ARE EXPECTED TO REGISTER THE HIGHEST CAGR DURING THE FORECAST PERIOD
FIGURE 21 GOVERNMENT AND PUBLIC VERTICAL IS EXPECTED TO BE THE FASTEST GROWING VERTICAL
FIGURE 22 NORTH AMERICA IS EXPECTED TO HOLD THE LARGEST MARKET SHARE WHILE ASIA-PACIFIC WILL GROW AT THE HIGHEST CAGR
FIGURE 23 NORTH AMERICA IS PROJECTED TO DOMINATE THE DATA CENTER RFID MARKET
FIGURE 24 COMPANIES ADOPTED NEW PRODUCT LAUNCHES AS THE KEY GROWTH STRATEGY OVER THE PERIOD OF 2012–2015
FIGURE 25 GLOBAL DATA CENTER RFID MARKET, PRODUCT PORTFOLIO COMPARISON
FIGURE 26 BATTLE FOR MARKET SHARE: NEW PRODUCT LAUNCHES IS THE KEY STRATEGY
FIGURE 27 ZEBRA TECHNOLOGIES SHOWS INCREASE IN THE REVENUE BETWEEN 2012 - 2014
FIGURE 28 MARKET EVALUATION FRAMEWORK: NEW PRODUCT LAUNCHES HAVE FUELLED GROWTH AND INNOVATION IN 2013 AND 2014
FIGURE 29 GEOGRAPHIC REVENUE MIX OF TOP MARKET PLAYERS
FIGURE 30 INTERNATIONAL BUSINESS MACHINE CORPORATION: COMPANY SNAPSHOT
FIGURE 31 SWOT ANALYSIS : INTERNATIONAL BUSINESS MACHINE CORPORATION
FIGURE 32 ZEBRA TECHNOLOGIES: COMPANY SNAPSHOT
FIGURE 33 SWOT ANALYSIS: ZEBRA TECHNOLOGIES
FIGURE 34 HEWLETT-PACKARD COMPANY SNAPSHOT
FIGURE 35 SWOT ANALYSIS: HP
FIGURE 36 SWOT ANALYSIS: GAO RFID
FIGURE 37 AVERY DENNISON: COMPANY SNAPSHOT
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