Table of content Introduction Objective of the Analysis Identifying drivers and inhibitors influencing the global cloud services market by tracking and analyzing major deals signed in 2014 and 2015 in terms of industries, service models, deployment modes, key market players, contract duration and regions. Scope of the Study Trends Covered Limitations Stakeholders Executive Summary Cloud computing is on-demand network access of shared computing resources. Changing business landscape and evolving technology gave rise to cloud adoption. The main characteristics of cloud computing is the provision of computing capabilities without any human interaction with a service provider. Overview – Technology Cloud computing is broadly split into three main service models: IaaS, PaaS, and SaaS. Cloud services are mainly hosted on deployment modes which are private cloud, public cloud, and hybrid cloud. The cloud computing technology is maturing to the point of becoming a prime source of technology. Key Indicators Research Methodology Service Models trend Analysis Analysis of deals by Service Models, 2014 SaaS service deals were the major contributor to the global cloud services market in 2014. Most of the deals were for email service, customer relationship management (CRM), enterprise resource planning (ERP), human capital management (HCM), e-commerce, financial management, analytics software and others. Analysis of deals by Service Models, 2015 SaaS service again proved to be leading service model in 2015 in the cloud market. Majorly, contracts were made for customer experience software, human capital management (HCM), enterprise resource planning (ERP) and email services. Reduction in software deployment cost, ease in upgradation, backup and data recovery, security, and compliance requirements are the factors that made companies to prefer SaaS model. Analysis of deals by Service Models, 2014 & 2015 There was increase in the number of SaaS deals signed in 2015 as compared to 2014. SaaS proved to be the market driver from year 2014 to 2015 as majority of the deals were made for SaaS model in the cloud market. Deployment Modes trend analysis Analysis of deals by Deployment Modes, 2014 Private cloud environment was the most preferred form of cloud deployment mode in 2014 because of its security, privacy and performance. Maximum deals were made for private cloud mode in 2014. Analysis of deals by Deployment Modes, 2015 Private cloud deployments again turned out to be highly deployed model and proved to be leading the cloud market in 2015. The government and defense was the most contributing sector to the cloud market and it preferred to deploy private cloud, mainly to secure its critical data and to get full control over its processes. Analysis of deals by Deployment Modes, 2014 & 2015 The deal tracker shows hybrid solution to be the best and ideal option for organizations because of usage of different clouds together. The deal tracker shows growing demand for hybrid cloud deployments from 2014 to 2015. Leading Industry trend analysis Government and defense, retail, manufacturing, consumer goods, automotive, aviation/airlines, utilities, BFSI, and other industries are transitioning from on-premises to cloud environment. The leading industry analysis discussed about the major contributing industries in the cloud market. Contract duration trend analysis Deals signed for the period of two years from 2014 to 2015 are divided on the basis of contract duration. Most of the contracts were of 21–40 months duration. Top vendor trend analysis The vendor trend analysis discusses about IBM, Microsoft Corporation, Oracle Corporation, Hewlett-Packard, and Amazon Web Services as these are the key market players in the cloud market space. Regional Trends North America has recorded the maximum deals for the cloud market out of the total deals made and was the leading region in the regional analysis for 2014 and 2015. Appendix
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